Developments in Marketing Science: Proceedings of the Academy of Marketing Science
Jeseo / Parajuli
Proceedings of the 2024 AMS Annual Conference, Coral Gables, FL, USA, May 22–24
Fachbuch2025SpringerISBN 978-3-031-76192-8
Jeseo / Parajuli
Proceedings for the 2024 AMS World Marketing Congress, Bel Ombre, Mauritius, June 25-29
Fachbuch2025SpringerISBN 978-3-031-80903-3
Jochims / Allen
Optimistic Marketing in Challenging Times: Serving Ever-Shifting Customer Needs
Optimistic Marketing in Challenging Times: Serving Ever-Shifting Customer Needs
Proceedings of the 2022 AMS Annual Conference, May 25-27, Monterey, CA, USA
Fachbuch2024SpringerISBN 978-3-031-24689-0
Proceedings of the 2023 AMS World Marketing Congress, Canterbury, UK, July 11–14, 2023
Fachbuch2024SpringerISBN 978-3-031-53285-6
Jeseo / Allen
Proceedings of the 2023 AMS Annual Conference, New Orleans, LA, USA, May 17–19, 2023
Fachbuch2024SpringerISBN 978-3-031-49038-5
Jochims / Allen
Optimistic Marketing in Challenging Times: Serving Ever-Shifting Customer Needs
Optimistic Marketing in Challenging Times: Serving Ever-Shifting Customer Needs
Proceedings of the 2022 AMS Annual Conference, May 25-27, Monterey, CA, USA
Fachbuch2023SpringerISBN 978-3-031-24686-9
Pantoja / Wu
From Micro to Macro: Dealing with Uncertainties in the Global Marketplace
From Micro to Macro: Dealing with Uncertainties in the Global Marketplace
Proceedings of the 2020 Academy of Marketing Science (AMS) Annual Conference
Fachbuch2023SpringerISBN 978-3-030-89885-4
Allen / Jochims / Wu
Celebrating the Past and Future of Marketing and Discovery with Social Impact
Celebrating the Past and Future of Marketing and Discovery with Social Impact
2021 AMS Virtual Annual Conference and World Marketing Congress
Fachbuch2023SpringerISBN 978-3-030-95348-5
Proceedings of the 2023 AMS World Marketing Congress, Canterbury, UK, July 11-14, 2023
eBook (PDF mit Wasserzeichen)2024Springer Nature SwitzerlandISBN 978-3-031-53286-3
Jeseo / Allen
Proceedings of the 2023 AMS Annual Conference, New Orleans, LA, USA, May 17-19, 2023
eBook (PDF mit Wasserzeichen)2024Springer International PublishingISBN 978-3-031-49039-2
Jochims / Allen
Optimistic Marketing in Challenging Times: Serving Ever-Shifting Customer Needs
Optimistic Marketing in Challenging Times: Serving Ever-Shifting Customer Needs
Proceedings of the 2022 AMS Annual Conference, May 25-27, Monterey, CA, USA
eBook (PDF mit Wasserzeichen)2023Springer International PublishingISBN 978-3-031-24687-6
Allen / Jochims / Wu
Celebrating the Past and Future of Marketing and Discovery with Social Impact
Celebrating the Past and Future of Marketing and Discovery with Social Impact
2021 AMS Virtual Annual Conference and World Marketing Congress
eBook (PDF mit Wasserzeichen)2022Springer International PublishingISBN 978-3-030-95346-1
Pantoja / Wu
From Micro to Macro: Dealing with Uncertainties in the Global Marketplace
From Micro to Macro: Dealing with Uncertainties in the Global Marketplace
Proceedings of the 2020 Academy of Marketing Science (AMS) Annual Conference
eBook (PDF mit Wasserzeichen)2022Springer International PublishingISBN 978-3-030-89883-0
Wu / Pantoja / Krey
Marketing Opportunities and Challenges in a Changing Global Marketplace
Marketing Opportunities and Challenges in a Changing Global Marketplace
Proceedings of the 2019 Academy of Marketing Science (AMS) Annual Conference
eBook (PDF mit Wasserzeichen)2020Springer International PublishingISBN 978-3-030-39165-2
Pantoja / Wu / Krey
Proceedings of the 2019 AMS World Marketing Congress (WMC)
eBook (PDF mit Wasserzeichen)2020Springer International PublishingISBN 978-3-030-42545-6
Krey / Rossi
Back to the Future: Using Marketing Basics to Provide Customer Value
Back to the Future: Using Marketing Basics to Provide Customer Value
Proceedings of the 2017 Academy of Marketing Science (AMS) Annual Conference
eBook (PDF mit Wasserzeichen)2017Springer International PublishingISBN 978-3-319-66023-3
Dunlap
Proceedings of the 1990 Academy of Marketing Science (AMS) Annual Conference
Proceedings of the 1990 Academy of Marketing Science (AMS) Annual Conference
eBook (PDF mit Wasserzeichen)2015Springer International PublishingISBN 978-3-319-13254-9
Noble
Proceedings of the 1999 Academy of Marketing Science (AMS) Annual Conference
Proceedings of the 1999 Academy of Marketing Science (AMS) Annual Conference
eBook (PDF mit Wasserzeichen)2015Springer International PublishingISBN 978-3-319-13078-1
Proceedings of the 1993 Minority Marketing Congress
eBook (PDF mit Wasserzeichen)2015Springer International PublishingISBN 978-3-319-17386-3
Proceedings of the 1987 Minority Marketing Congress
eBook (PDF mit Wasserzeichen)2015Springer International PublishingISBN 978-3-319-17392-4