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Abstract
The involvement of companies and people in the provision of services of general interest in structurally weak, demographically shrinking regions is becoming increasingly important. In addition to examining the social responsibility of companies under the term ‘corporate social responsibility’, this study also focuses on regional corporate engagement. Against the background of the known dilemmas in the area of civil societal engagement, in which fewer people are involved in structurally weak regions than in prospering regions, this book raises the question of whether this also applies to corporate engagement by focusing on whether companies are able to break through regional crisis cycles successfully while also fostering a positive influence on the development of the region. Using three case studies, the authors identify certain factors and obstacles in regional corporate engagement and evaluate the results of a company survey.
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